Cooper Hong Launches New Website

Posted on Dec 21, 2011 in CHI News
Tags: public relations, marketing communications, b2b, public relations firms, integrated marketing communications, website development, website design, internet marketing, seo, social media marketing

New site showcases best practices of SEO content development

ST CHARLES, Ill. (Dec. 21, 2011) – Cooper Hong Inc., or CHI, a marketing communications and public relations firm based in St. Charles, Ill., has launched a completely redesigned website this week. The agency re-launched its website, www.cooperhong.com, to provide an enhanced online experience and showcase its portfolio of marketing communications, advertising, branding, content development, design, web development, corporate event coordination, social media marketing and public relations work to clients, potential clients, business partners and other visitors.

“Our new site serves as a showcase of best practices for developing and writing content that can be found by search engines,” said Jane Cooper, president of CHI. “Our new search engine-optimized site highlights the depth and breadth of our work and will enable us to more effectively engage and interact with various stakeholders.”

Part of a larger integrated marketing communications strategy for CHI, the new website provides information on the agency’s marketing communications and public relations services and showcases a wide variety of work undertaken for a number of established business-to-business brands and global leaders. Case studies highlight a variety of solutions the agency has developed to address client challenges.

“Much like the websites we develop for our clients, it was important for our own site to be informative, well-designed and easily navigable, while also reflecting the high level of web design, content development, online marketing and social media expertise our award-winning team possesses,” Cooper said. “With a captivating design and content that illustrates our work, the new site is a valuable resource for anyone seeking to learn more about our agency, our strategies and our services.”

The new website also serves as a social media platform for CHI, providing access to the agency’s presence on social networks including Facebook, Twitter, LinkedIn, YouTube and Google Plus. Featuring posts from agency employees on a wide range of topics, the agency’s “CHI Chatter” blog offers commentary, informal opinions and useful findings and tips on the various disciplines of marketing communications.


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