Cooper Hong Inc. received three MarCom Awards and two honorable mentions for several marketing communications projects developed for clients in the past year. The international MarCom Awards program recognizes outstanding creative achievement by marketing and communication professionals, advertising agencies and PR firms.
Cooper Hong Inc., a full-service integrated marketing communications and public relations firm headquartered in St. Charles, Ill., has earned four 2012 Bronze Quill awards presented by the International Association of Business Communicators/Chicago.
You don’t always have to buy the first or most expensive advertising opportunity that comes along. But if you consider your brand assets and the strategy of your tradeshow booth, you can make an impact even when you’re a small player on foreign turf.
Too often during three-plus decades in PR I have replied to the “what do you do for a living?” query by taking the easy way out and answering, “oh, I’m in advertising.” No more. I hereby resolve to advance the cause of public relations through any and all legitimate means.